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Insights on fractional leadership, marketing strategy, and growth

What Is A Fractional Chief Growth Officer
Growth

What Is A Fractional Chief Growth Officer

Business growth leaders have always been in high demand, even in “down” economies. However, what has changed is the demand for Fractional growth leaders—namely Fractional Chief Growth Officers (and Fractional CMOs).   This growth in demand for Fractional CGOs is

Jeevan Balani Apr 12, 2024 5 min read
Should You Become A Fractional CMO?
Fractional Life

Should You Become A Fractional CMO?

In today's evolving work environment, a simple LinkedIn search reveals an interesting trend: there are approximately 100,000 professionals in the United States identifying themselves as Fractional Chief Marketing Officers (CMOs). This number is remarkably close to the

Jeevan Balani Feb 15, 2024 2 min read
What is a Fractional CMO?
Marketing

What is a Fractional CMO?

In the ever-evolving world of business, the rise of the Fractional Executive is a trend that’s hard to ignore. Especially in marketing and growth sectors, the role of a Fractional CMO is becoming increasingly popular, as evidenced by a

Jeevan Balani Jan 29, 2024 5 min read